Ownership / Funding Info

About Us

Juice Reel is operated by Juice Integration, Inc., an independent U.S.-based company specializing in sports analytics, betting education, and AI-powered insights for sports bettors.

Ownership

Juice Integration, Inc. is privately held and not publicly traded. There are no external controlling owners or investment firms that influence our editorial or product direction.

Funding

All of our operations—including editorial content, analytics models, and educational resources—are funded through revenue generated by Juice Reel via the following sources:

• Subscription fees for our analytics and pick-tool platform

• Advertising and sponsorships that are clearly disclosed when present

• Affiliate partnerships with regulated sportsbooks (with full transparency)

We do not receive external grants or funding from sources that could compromise our editorial independence.

Editorial & Operational Independence

Our editorial team and data-science group make decisions independently from our advertising, affiliate, or promotion teams. Any partnership or sponsorship is identified openly on the relevant page. We maintain strict standards of accuracy, transparency and trust in everything we publish.