Legal

Privacy Policy

This Privacy Policy explains how we collect, use, disclose, sell, share, retain and otherwise process information in connection with our websites, mobile applications, analytics tools, marketplace, connected-account functionality, prediction-market and trading features, and other products and services (collectively, the “Services”).

Last updated: August 10, 2026

Privacy Policy

Juice Integration, Inc. and its subsidiaries and affiliates (“Juice Reel,” “Juice Integration,” “Juice,” “we,” “us,” or “our”) respect your privacy.

This Privacy Policy explains how we collect, use, disclose, sell, share, retain and otherwise process information in connection with our websites, mobile applications, analytics tools, marketplace, connected-account functionality, prediction-market and trading features, and other products and services (collectively, the “Services”).

By using the Services, you acknowledge the practices described in this Privacy Policy.

This Policy should be read together with our Terms of Use.

1. Information We Collect

Depending upon how you use Juice, we may collect the following categories of information.

1.1 Account and Identifier Information

This may include your name, username, email address, telephone number, date of birth or age information, account identifiers, device identifiers, IP address and other identifying information.

1.2 Profile and User Content

We may collect information you add to your profile or otherwise submit through the Services, including photographs, descriptions, messages, posts, picks, comments and other User Content.

Information you choose to make public may be visible to other users or the public.

1.3 Commercial and Subscription Information

We may collect information regarding subscriptions, purchases, products accessed, marketplace activity, promotions, credits, refunds, chargebacks and other commercial interactions with Juice.

Payment-card information may be processed directly by Apple, Google, payment processors or other third-party providers rather than stored by Juice.

1.4 Connected Sportsbook, Fantasy and Other Account Data

If you choose to connect a sportsbook, fantasy, sweepstakes, exchange or similar third-party account, we may collect information made available through the connection.

This may include wagers, wager amounts, positions, wager types, odds, prices, lines, vigorish, winnings and losses, balances, deposits, withdrawals, transaction history, account identifiers, timestamps, platform information and other information available from the connected service.

1.5 Prediction-Market and Trading Account Data

If you connect a prediction-market or other supported Trading Platform account, we may collect balances, positions, markets viewed or traded, contracts, transaction history, orders, prices, quantities, sides, timestamps, settlements, fees, account identifiers and other information made available by the connection.

1.6 Automated Trading Information

If you use automated transaction functionality, we may collect your selected rules, limits, triggers, thresholds, parameters and other Standing Instructions; changes to those instructions; activation and deactivation records; instructions generated pursuant to your settings; orders transmitted; Trading Platform responses; execution and settlement information; errors; logs; acknowledgments; and other information concerning use of the feature.

1.7 Connected Account Credentials

Depending upon the connection method, we may process login credentials, API keys, access tokens, OAuth credentials or similar authentication information (“Connected Account Credentials”).

Connected Account Credentials may be used to authenticate and maintain a connection, retrieve information authorized by you, transmit instructions you authorize, troubleshoot connectivity, maintain security and comply with applicable legal requirements.

We do not sell passwords, secret API keys, private authentication tokens or similar authentication secrets, and we do not use them for targeted advertising.

1.8 Device and Usage Information

We may automatically collect information concerning your use of the Services, including IP address, device type, operating system, browser, app version, device identifiers, pages or screens viewed, interactions, referral information, session information, timestamps, advertising identifiers, crash data, performance information and diagnostic information.

1.9 Location

We may infer approximate location from your IP address.

Where you grant permission or where relevant to a feature, we may collect more precise location information.

Location information may be used for functionality, fraud prevention, security, eligibility, geographic restrictions and compliance.

1.10 Communications

We may collect support requests, emails, survey responses, feedback and other communications with Juice.

We may also maintain records of notices, disclosures, consents and acknowledgments.

1.11 Information From Other Sources

We may receive information from service providers, analytics providers, advertising partners, attribution providers, fraud-prevention providers, payment providers, business partners, publicly available sources and other third parties.

1.12 Derived and Inferred Information

We may create information from other information we possess, including analytics, scores, classifications, cohorts, models, performance metrics, behavioral insights, predictions, trends, aggregated information and other derived information.

2. Sources of Information

We collect information directly from you; automatically from your devices and interaction with the Services; from third-party accounts you connect or authorize us to access; from our service providers and business partners; from advertising and analytics providers; and from other lawful sources.

When you provide credentials or authorize a connection to a third-party service, you represent that you have authority to do so.

3. How We Use Information

We may use information to provide, operate, maintain and secure the Services; create and manage accounts; authenticate users and Connected Accounts; sync and display betting and trading histories; retrieve account information; apply user-selected settings; transmit user-authorized Standing Instructions; process subscriptions and purchases; operate the marketplace and Get Paid Program; calculate statistics, rankings and analytics; personalize features and Content; communicate with users; provide customer support; detect fraud, abuse and unauthorized access; verify identity, eligibility and location; administer promotions; develop and test products; improve models and analytics; perform research; conduct benchmarking; measure product performance; market and advertise products; create business and market intelligence; create aggregated or deidentified datasets; comply with legal, regulatory and contractual requirements; maintain records; respond to government and legal requests; enforce agreements; protect Juice and others; and conduct other lawful commercial activities described in this Policy.

4. Commercial Use of Data

Except with respect to Protected Credentials as described below and except where prohibited or limited by applicable law, Juice may use, combine, analyze, aggregate, deidentify, transform, derive information from, disclose, license, monetize, commercialize, sell or otherwise process information collected through the Services for the purposes described in this Policy.

This includes Connected Account Data, betting and wagering information, prediction-market and transaction data, statistics, performance information, behavioral and usage data and other information made available to Juice.

Commercial uses may include analytics; research; product development; benchmarking; market intelligence; industry reports; models; trends; business-to-business data products and services; advertising and audience analysis; commercial insights; licensing; and other lawful commercial uses consistent with this Policy.

Where applicable law grants you a right to opt out of a sale, sharing, targeted advertising, profiling or another processing activity, you may exercise that right as described below.

Protected Credentials

Passwords, secret API keys, private authentication tokens and similar authentication secrets (“Protected Credentials”) are treated differently.

Notwithstanding any broader data-use authorization in this Policy or our Terms:

Juice does not sell, license or commercialize Protected Credentials as data products and does not disclose Protected Credentials for targeted advertising or cross-context behavioral advertising.

Protected Credentials may be used or disclosed only as reasonably necessary to establish, authenticate, maintain, operate, troubleshoot and secure the connection you authorize; transmit instructions you authorize; prevent fraud and misuse; work with service providers performing those functions; comply with law; or protect legal rights and security.

This limitation applies to the credential itself and does not prevent Juice from using Connected Account Data obtained through an authorized connection as otherwise described in this Policy.

5. Aggregated and Deidentified Information

We may aggregate or deidentify information so that it does not reasonably identify or relate to a particular individual.

Subject to applicable law, Juice may use, disclose, license, sell, commercialize and otherwise process aggregated or deidentified information for any lawful purpose.

Where applicable law requires us to maintain deidentified information in deidentified form, we will not attempt to reidentify it except as permitted by law, including where necessary to test our deidentification processes.

6. How We Disclose Information

We may disclose information to:

Service providers and contractors. These may include cloud hosting, infrastructure, cybersecurity, analytics, customer-support, communications, attribution, payment-processing, identity-verification, fraud-prevention and technical-service providers.

Connected platforms. We may communicate information to sportsbooks, prediction markets, exchanges, Trading Platforms and other third parties you connect to Juice as necessary to provide the Services you request.

Business and commercial partners. Subject to applicable law and your applicable privacy rights, we may disclose information to brands, media organizations, data customers, analytics customers, advertising partners, research partners and other commercial partners.

Affiliates. We may disclose information among our subsidiaries, affiliates, successors and related entities.

Other users and the public. Information that you post publicly or make available through profiles, marketplace features, rankings, communities or similar functionality may be visible to other users or the public.

Authorities and legal recipients. We may disclose information if we reasonably believe disclosure is required or permitted by law, legal process, regulatory requirement or governmental request, or is appropriate to prevent or investigate fraud, manipulation, unlawful activity, security incidents or harm.

Corporate transactions. Information may be disclosed or transferred as part of a merger, financing, acquisition, reorganization, bankruptcy, sale of assets or similar transaction.

At your direction. We may disclose information when you direct us to or consent.

7. Sale, Sharing and Targeted Advertising

Certain privacy laws define “sale” or “sharing” more broadly than an ordinary exchange of information for money.

Depending upon our activities and applicable law, our disclosure or licensing of information to commercial or advertising partners may constitute a sale of personal information, sharing for cross-context behavioral advertising or targeted advertising.

Categories of personal information that may be sold or shared, subject to applicable law, can include identifiers and device information; internet or electronic activity information; commercial information; approximate location; interests and inferences; and Connected Account Data or associated analytics where permitted.

Recipients may include advertising and marketing partners, analytics providers, commercial-data customers, business partners, brands, media organizations and other customers or partners.

We do not sell or share Protected Credentials for targeted advertising.

We do not knowingly sell or share personal information of individuals under 16.

Where applicable law gives you the right to opt out, you may exercise that right by using any privacy-choice mechanism we make available or by contacting us at team@juiceintegration.com.

Where required by applicable law, we honor recognized opt-out preference signals.

If Juice is legally required to display a “Do Not Sell or Share My Personal Information,” “Your Privacy Choices” or similar mechanism, that mechanism should be made available conspicuously through the applicable website or Service.

8. Third-Party and Connected Accounts

Third-party accounts remain governed by the terms and privacy practices of the applicable provider.

Connecting an account authorizes Juice to access and process information within the scope of the connection you establish.

Information obtained from a Connected Account becomes part of Juice's systems and may be used as described in this Privacy Policy.

Disconnecting an account stops future access through the disabled connection after processing of the disconnection, but does not necessarily remove information previously obtained.

Previously collected data may continue to be retained and processed for the purposes described in this Policy, subject to applicable law and applicable privacy rights.

9. Trading Services

When you use Trading Services, Juice may process information necessary to communicate with your Trading Platform and carry out functionality you authorize.

Information may include Standing Instructions, market conditions evaluated against those instructions, order messages, status messages, execution data, timestamps, acknowledgment records, device/network information and related audit logs.

Juice may retain records concerning Trading Services after a Trading Account is disconnected where reasonably necessary for security, dispute resolution, regulatory compliance, legal obligations or recordkeeping.

Your Trading Platform separately processes information under its own privacy policy and agreements.

10. Data Retention

We retain information for as long as reasonably necessary or permitted for the purposes for which it was collected and for legitimate business, operational, security, analytical, commercial, contractual, legal, regulatory and recordkeeping purposes.

Different types of information may be retained for different periods.

Factors considered may include the duration of our relationship with you; whether information is needed to provide or improve a Service; security and fraud-prevention needs; contractual commitments; legal limitation periods; disputes; litigation holds; and regulatory or legal requirements.

Trading instructions, disclosure acknowledgments, transaction records, audit information and compliance records may be retained for periods required or reasonably appropriate under applicable law.

Deletion of your account does not necessarily require deletion of information that Juice is legally permitted or required to retain, or aggregated or deidentified information that is no longer treated as personal information under applicable law.

11. Security

We maintain administrative, technical and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration or disclosure.

No internet transmission, software system, API, authentication system or storage environment can be guaranteed to be completely secure.

You are responsible for protecting your account credentials, devices and authentication methods.

If you suspect unauthorized access to a Connected Account or compromise of an API key or other credential, you should promptly revoke the credential with the applicable provider and notify Juice.

12. Communications

We may send transactional, security, support, regulatory, product and administrative communications relating to your account or use of the Services.

Where permitted by law and based on applicable consent requirements, we may also send marketing and promotional communications by email, SMS, MMS, push notification or other channels.

You may opt out of promotional email through the unsubscribe mechanism contained in an email or by contacting us.

Opting out of marketing does not prevent us from sending necessary transactional, security, account, regulatory or service communications.

13. Cookies, Analytics and Advertising Technologies

We and third parties may use cookies, pixels, SDKs, device identifiers and similar technologies to operate the Services, remember preferences, understand usage, measure performance, attribute installs or conversions, detect fraud, personalize experiences and provide or measure advertising.

Depending upon applicable law and configuration, the use of these technologies may constitute targeted advertising, sharing or sale of personal information.

Your browser, device and privacy settings may provide controls for certain technologies.

14. Your Privacy Rights

Depending upon where you live, you may have rights concerning your personal information.

These can include rights to know or access personal information; receive information about collection and disclosure; request correction; request deletion; obtain certain information in a portable format; opt out of sale or sharing; opt out of targeted advertising; opt out of certain profiling; limit certain uses or disclosures of sensitive personal information; withdraw consent where processing depends upon consent; and appeal certain decisions concerning a privacy request.

We will not unlawfully discriminate against you for exercising an applicable privacy right.

You may submit a request by emailing:

team@juiceintegration.com

We may take reasonable measures to verify your identity and authority.

Where permitted, an authorized agent may submit a request on your behalf, subject to verification requirements.

Certain information or processing may be exempt from a request, including where retention is reasonably necessary or legally permitted for security, fraud prevention, completion of requested transactions, legal obligations, regulatory recordkeeping, exercise or defense of legal claims, or other purposes allowed by law.

15. California Privacy Notice

If you are a California resident and the California Consumer Privacy Act, as amended (“CCPA”), applies to our processing, this Section provides additional information.

During the preceding 12 months, depending upon how users interact with Juice, we may have collected categories including identifiers; customer-record information; commercial information; internet or electronic-network activity; geolocation information; audio, electronic or visual information; professional or employment information if voluntarily supplied; sensitive personal information; and inferences derived from other information.

Sources include consumers directly, devices, Connected Accounts, service providers, analytics and advertising partners, business partners and other lawful sources.

We use these categories for the business and commercial purposes described throughout this Privacy Policy.

Depending upon our practices, we may disclose personal information to service providers, contractors, Connected Platforms, commercial partners, analytics or advertising partners, affiliates, governmental or legal recipients and corporate-transaction participants.

We may sell or share categories of information as described in Sale, Sharing and Targeted Advertising above.

We do not sell Protected Credentials.

California residents may have the right to request access or knowledge, correction or deletion; opt out of sale or sharing; limit certain uses of sensitive personal information where the right applies; and receive equal treatment for exercising CCPA rights.

We will honor valid opt-out requests and recognized opt-out preference signals as required by applicable law.

We will provide additional notice at or before collection where applicable law requires it.

If applicable, you may exercise the right to opt out by using any privacy-choice mechanism we make available or by contacting us at team@juiceintegration.com.

16. Sensitive Personal Information

Certain information may qualify as sensitive personal information under applicable law, including account login credentials combined with access credentials and certain precise location or financial information.

We use sensitive information for purposes reasonably necessary to provide requested Services, maintain and secure accounts, authenticate transactions, detect fraud, comply with law and perform other purposes permitted by applicable law.

Where applicable law grants a right to limit additional uses of sensitive personal information, we will provide a method to exercise that right.

17. Nevada and Other U.S. State Privacy Rights

Residents of Nevada and other U.S. states may have additional rights concerning access, correction, deletion, portability, sale, targeted advertising or profiling.

You may submit an applicable request to team@juiceintegration.com.

We will process requests in accordance with the law applicable to the request.

18. Public Information

Information you intentionally make public through a profile, marketplace, community, message board or other public portion of the Services may be accessible to other users and may be copied or further disclosed by them.

Do not post information publicly that you do not want others to see.

20. Corporate Transactions

If Juice is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets or similar transaction, information may be disclosed or transferred as part of that transaction and subsequently processed by the resulting or acquiring organization consistent with applicable law.

22. Children

The Services are intended for adults.

We do not knowingly permit children under 18 to establish Juice accounts.

If we learn that we have collected personal information from a person under 18 in circumstances where collection is prohibited, we may delete the information and terminate the account as appropriate.

Certain features may have higher minimum-age requirements.

23. Changes to This Privacy Policy

We may modify this Privacy Policy from time to time.

If we make material changes, we will provide notice as required by applicable law.

If applicable law requires consent before applying a materially different use to previously collected information, we will obtain the required consent.

The “Last Updated” date above identifies when this version was most recently revised.

24. Contact Us

Questions, concerns and privacy-rights requests may be directed to:

Juice Integration, Inc. 600 Third Avenue New York, NY 10016 team@juiceintegration.com

Privacy Policy | Juice Reel